Tips on Vlogging

I’ve spent the last several days in downtown Seattle at #VloggerFair.
So far I’ve been able to meet Chris Pirillo, Justine Ezarik, Lamarr Wilson, Shay Carl, Joey Graceffa, Eli the Computer Guy and a dozen other YouTube stars. It’s amazing to see these people in person rather than just on a screen. During our conversations, I was waiting for a jumpcut to happen…but…it didn’t.
Turns out Vloggers are real people just like you or me. And generally how they act in their videos…is how they act all the time (there are always exceptions).
I’ve learned several things from today’s meetup on how to be a successful Vlogger:
1. Be yourself. “If you’re doing something you don’t like, why would you expect 10,000 views to like it?” - is essentially what Shay Carl said. This means that, just because someone else is doing a particular kind of video doesn’t mean you should necessarily. Do videos that you WANT to do, because the authenticity is what people are looking for and they watch videos for YOU, no one else.
2. If you want to get big as a Vlogger, do a collaboration with another Vlogger. Lamarr Wilson said that he found YouTubers with similar fan-bases to his and did videos with them. Their followers found him and vice-versa. It benefited both people involved.
3. If you’re getting big, don’t do it alone. Shooting, importing, editing, exporting, and uploading videos is a lot of work. If you’re planning on publishing content regularly, get a team and collaborate (especially if its very frequently). Doing it alone can too cumbersome.
4. Some of the best tools to use for video editing: Final Cut Pro X (for OS X), Adobe Premier (OS X or Windows), or Sony Vegas Pro (Windows). These were recommendations from almost every Vlogger I heard speak. Chris Pirillo mentioned that he used to use iMovie but found rendering edited video on Final Cut was a smoother process and didn’t freeze.
5. Understand there will be hate. Be realistic about that fact, but don’t let it get in the way of your work. Keep going, the positive comments will be even more worth it (I believe it was Lamarr that brought up this point). Also, do not respond to negative comments. Just engage with the positive ones.
6. Have FUN. Apparently, these tips are full of cliches. Shay Carl and quite a few others called themselves out for giving “cliche” advice but explained it was true nevertheless. If you’re not passionate about what you’re doing while vlogging, then there won’t be a drive to keep you going.
I’m really enjoying myself at VloggerFair…and who knows, maybe I’ll start up a vlog of my own soon…?
